Privacy Policy
Last updated: November 8, 2026 · Look Lab is a free tool by LightForm Studios ("we", "us").
Your images
Reference photos and test photos you add are processed entirely in your web browser. They are never uploaded to our servers.
Your email address
When you unlock downloads, we collect your email address and send you a one-time code to confirm it. By ticking the newsletter box, you agree to receive emails from LightForm Studios about Look Lab, new looks, lighting tips and offers. Every email has an unsubscribe link, and you can unsubscribe at any time.
We store your email in our customer database (HighLevel) and in Look Lab's own database, together with when you signed up and how many exports you've made. We don't sell your email address.
Cookies
After you confirm your email, we set one cookie that keeps your downloads unlocked on this browser for up to 180 days. Saved looks are kept in your browser's local storage and never leave your device.
Advertising
Look Lab is free because it shows ads. Some ads are served by Google AdSense; others are sponsor messages and LightForm Studios product promotions that we host ourselves and that don't set cookies.
Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this website or other websites. Google's use of advertising cookies enables it and its partners to serve ads to you based on your visits to this site and/or other sites on the internet. These cookies and similar identifiers are also used to measure ads and to prevent fraud.
The only ad network serving ads on Look Lab is Google. If we add other ad networks in the future, we'll list them here.
To learn how Google uses information from sites that use its services, see How Google uses information from sites or apps that use our services.
Your advertising choices
- You can opt out of personalized advertising from Google at Google Ads Settings. You'll still see ads, but they won't be based on your interests.
- You can opt out of other third-party vendors' use of cookies for personalized advertising at www.aboutads.info (US) or youronlinechoices.eu (EU).
- If you visit from the European Economic Area, the UK or Switzerland, we ask for your consent before personalized ads or analytics cookies are used, and you can change your choice at any time through the Cookie settings link at the bottom of every page.
- If you live in a US state with consumer privacy rights (such as California), you can opt out of the use of your information for targeted advertising through the Cookie settings link, and you may contact us at info@wearemagicians.com to exercise your other rights.
- You can also block or delete cookies in your browser settings. Look Lab still works, but you'll need to confirm your email again to download.
Analytics
We use Google Analytics to understand how visitors use Look Lab, for example which features are used most and how people find us. Google Analytics uses cookies to collect information such as pages visited, approximate location and device type. It doesn't receive your email address or your images. You can opt out with the Google Analytics opt-out browser add-on.
Service providers
Look Lab is hosted on Cloudflare. Emails and contact records are handled by HighLevel. These providers process data on our behalf. Google provides advertising (AdSense) and analytics (Google Analytics) as described above.
Children
Look Lab isn't directed at children under 13, and we don't knowingly collect personal information from them. If you believe a child has given us their email address, contact us and we'll delete it.
Your choices
To see, correct or delete the information we hold about you, or to unsubscribe, email info@wearemagicians.com.
Contact
LightForm Studios
50 S. Virginia St., Suite 316
Reno, NV 89501
info@wearemagicians.com